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Swimsuit

claire mccardell wiseman (1905 – 1958)

Discover Claire McCardell Wiseman's iconic American sportswear designs! Pioneering fashion in the 1900s-1950s, known for Tattersalls & chic, wearable art.

The Kyoto Costume Institute (Kyoto, Japan)

Discover Japan's rich fashion history at the Kyoto Costume Institute! Explore Heian garments, 'The Tale of Genji' costumes & designer collections – a unique blend of tradition and modernity.

This rompers-shaped bathing suit is typical of designs by Claire McCardell, who established the field of American look. The suit has a simple tube structure, only featured with shirring at the top and bottom. Because of its form resembling infant clothes, this swimming suit is active and at the same time functional.From the early 1930s McCardell worked for Townley Frocks, Inc., an American ready-to-wear company, as designer, and in 1940 she launched her own brand under the company. During the 1940s to 1950s, when American fashion, which had depended on Paris, became independent due to World War II, McCardell introduced her distinctive designs in quick succession. She built the simple, casual and youthful

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