j. walter thompson, also known as james walter thompson, was an american advertising pioneer. he was born in pittsfield, massachusetts, on october 28, 1847. in 1864, he started working for carlton & smith, an advertising agency, as a bookkeeper. he eventually became a solicitor and salesman for the agency. in 1877, thompson bought the agency and renamed it the james walter thompson company. under his leadership, the agency became one of the largest and most successful advertising agencies in the world. thompson is credited with developing many innovative advertising techniques and strategies, including the use of market research, branding, and product differentiation. he died in 1928.
Questions et réponses
Dans quel pays James Walter Thompson est-il né ?
James Walter Thompson est né(e) en États-Unis d'Amérique.
À quelle époque historique James Walter Thompson a-t-il vécu ?
James Walter Thompson a œuvré durant la période XIXe siècle. Cette époque permet de situer l'activité de l'artiste dans l'histoire.
Où peut-on retrouver les œuvres de James Walter Thompson classées par sujet ?
L'Index thématique de James Walter Thompson est une page qui répertorie les œuvres de l'artiste par thématiques.
