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Dress

Jacques Heim (1899 – 1967)

Explore Jacques Heim (1899-1967), a pioneering French fashion designer & haute couture innovator. Known for furs, ready-to-wear & theatrical costumes. Discover his iconic dresses & shoes!

Museo del Traje (Madrid, Spain)

Explore Spain’s fashion heritage at Museo del Traje! Discover stunning costumes spanning centuries within Madrid's modernist building – a unique blend of history & design.

This dress is a perfect example of the use of the military esthetic of the 40s, stressing the importance of commercialization to its author, the Parisian Jacques Heim. Paris, London, Cannes and Biarritz: on this label these are cities marked in which he worked. He began his career in the 20s, in between two capital cities and two centers of high-end tourism, where he was able to spread his ready-to-wear creations and haute couture as well as his youthful line (Heim Jeune Filles, since 1936) and sportswear after the Second World War. Heim is a key creator, he created the two-piece bathing suit in 1932, before the world was ready for the bikini, and introduced a democratic fashion in France which at times clashed with the status quo of haute couture, while his imposed criteria eventually ran in line with the evolution experienced in fashion.

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